Grab all the quality conference leads you want at your next conference. Don’t just assume that quality conference leads only go to exhibitors with the right kind of product or the prettiest sales team, they don’t
In fact, you could be in an empty exhibit and still get quality conference leads.
How do you get quality conference leads in an empty exhibit?
You hire an expert in the field of gathering quality conference leads without the need for anything extra than delegates walking by.
Now, we don’t want you to cancel your custom built displays. Hiring a professional conference presenter doesn’t mean the stand doesn’t have to look great and polished.
We’ve seen exhibits full with delegates that have been lavishly decorated at a huge cost and at the same time exhibits flooded with people that have been a plot and a single banner.
The things that these conference exhibits have in common is the utilisation of a professional conference presenter that is there to stop passers-by, generate a crowd, present to that crowd and then determine which of the people in the crowd are interested in what the company is selling.
Specialised presenting gets overlooked as just for huge successful companies, or as something existing staff members can do.
Don’t be fooled, if your company is exhibiting at a conference you can benefit from having a presenter.
Also, don’t be fooled into thinking that anyone can present at a conference. It’s not as easy as the professional make it look and there is one way to lose credibility fast and that’s to use an inexperienced presenter as your masthead.
Of course getting more quality conference leads is great in and of itself as it means more business and more long term working relationship being established.
However, quality conference leads also brings an added bonus, it increases team spirit and morale. Imagine if after each presentation the presenter passes on the red hot leads to your sales team and virtually all of the people are ready to buy or make a commitment to buy in the future.
What will that do to your team?
It will make them feel so positive about conference exhibiting, which starts of a positive chain of events that keeps the team working harder for longer and with a smile on their face.
If you are looking to harness quality conference leads then get in touch with us and find out how we can bring Brook to your next conference exhibit.